The Rise of Animated Virtual Influencers - Part 7

Any Malu (@anymalu_real)

With over 3 million subscribers on YouTube, Any Malu is a uniquely exciting virtual influencer. Originally created in Brazil, she has built a following across YouTube, Instagram, Facebook, Twitter, and TikTok. Her account is now managed by Combo Estudio.

After garnering a ton of cross-platform engagement on social media, she also stars in her own TV show on Cartoon Network in Brazil. As virtual influencers continue to grow their following on social media, it is no doubt that they will continue to grow across other platforms.

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